Raycom Sports is a Charlotte, North Carolina–based producer of sports television programs owned by Gray Media.
The company was founded in 1979 by husband and wife Rick and Dee Ray. In the 1980s, Raycom Sports established a joint venture with Jefferson-Pilot Communications that made them partners on the main Atlantic Coast Conference (ACC) college basketball package. Raycom was acquired in 1994 by Ellis Communications. Two years later, Ellis was acquired by a group led by Retirement Systems of Alabama, which renamed the entire company Raycom Media to build upon the awareness of Raycom Sports. The company was acquired by Gray in 2019.
Raycom Sports is known for its tenures with the ACC, and also had former relationships with the SEC, Big Eight, Big Ten and Southwest conferences.[1] In the 2010s, Raycom lost both its ACC and SEC rights to ESPN (a network which had, in its early years, aired Raycom-distributed ACC basketball games for national broadcasts), which transferred the rights to in-house cable networks ACC Network and SEC Network. Raycom Sports continued to produce a package of syndicated ACC telecasts aired by the Bally Sports channels and other regional sports networks; this package moved to The CW in 2023, with Raycom continuing to produce the package for CW Sports.
In the 2020s, Raycom Sports began wider expansions into professional sports broadcasting, including serving as producer for U.S.-based games in the Professional Women's Hockey League (PWHL), being involved in Gray Media's acquisition of the regional rights to the New Orleans Pelicans, and serving as a production partner for the Atlanta Braves' new production unit BravesVision.
History

Founding
Raycom Sports was founded in July 1979 by Rick and Dee Ray in Charlotte.[1][2] Rick Ray was a program manager at WCCB in Charlotte[3] when he proposed that WCCB, which had become an independent station a year earlier after losing its ABC affiliation, produce more basketball games. Ray thought that the games would be very profitable for WCCB given North Carolina's reputation as a college basketball hotbed.
The company's first event was the Great Alaska Shootout.[2] Ken Haines was one of the first hires for Raycom Sports.[3] In its first year, the company acquired rights to basketball games from the Atlantic Coast Conference, some of which were syndicated to the newly launched cable sports channel ESPN.[4] In 1988, Raycom added Big Ten Conference games to its portfolio after acquiring Rasmussen Communications. The company also extended its contract through 1995 to gain rights to all non-network conference games.[2] The following year, Raycom established a radio division, acquiring the rights to the University of Illinois and Purdue University radio networks.[2]
Partnership with Jefferson-Pilot Communications
En 1980, Raycom se asoció con Jefferson-Pilot Communications para la producción de partidos de baloncesto de la ACC. El paquete comenzó en 1957 cuando el empresario de Greensboro CD Chesley transmitió la carrera de Carolina del Norte hacia el título nacional de 1957 a una red creada apresuradamente de cinco estaciones en Carolina del Norte. Resultó lo suficientemente popular como para expandirse a un paquete de tiempo completo de partidos de baloncesto la temporada siguiente. [ 5 ] El partido del 14 de enero de 1973 entre NC State y Maryland fue la primera transmisión nacional de baloncesto universitario el domingo del Super Bowl . Chelsey volvería a sindicar un partido de la ACC (Maryland contra NC State) a nivel nacional el domingo del Super Bowl al año siguiente. El partido por el título de la ACC a menudo se sindicaba fuera de la región de la ACC (como en Nueva York) en esos años.
Entre los comentaristas que Chesley empleó se encontraban Jim Thacker, Ray Scott , Billy Packer y Dick Enberg (en el partido de UCLA contra Maryland el 28 de diciembre de 1974 y el partido de Notre Dame contra Maryland el 4 de enero de 1975, ambos coproducciones con TVS ). En 1978, Chesley (quien controlaba los derechos de la ACC) quería que NBC televisara algunos partidos de la conferencia ACC como parte de su paquete nacional, como lo había hecho en los años anteriores. Sin embargo, NBC quería presentar partidos interconferenciales. Chesley vendió los derechos de la final del torneo de la ACC a ABC .
Chesley conservó los derechos de los partidos de la ACC hasta 1981, cuando la conferencia compró el resto del contrato y vendió los derechos a Metrosports de Rockville, Maryland . Algunos partidos de la ACC fueron televisados únicamente por Raycom en 1980 a través de varias estaciones de televisión en Carolina del Norte , incluida WCCB. [ 6 ]
For the 1981–82 season, the two companies formed a joint venture, Raycom/JP Sports, that won the package after the ACC declined Metrosports' bid to renew its contract. Raycom also assisted ESPN2 by selling a 1995 Duke–North Carolina basketball game that increased the channel's credibility with cable operators. In the 1983 season, Raycom experimented with a cable-oriented ACC service known as ACC Ticket.[3] Raycom built a large array of broadcasting rights until the 1990s, with rights for ACC, SEC, Pac-10, Metro, Big Eight, Big 12 and Southwest conferences. Raycom sublicensed ACC games to national broadcasters (including CBS and ESPN), regional sports networks and local stations. However, with the rise of cable and regional sports networks, Raycom began to lose many of its college rights to competitors.[4]
In 1987, Raycom Sports created an entertainment division, Raycom Entertainment, with an hour-long special titled Elvis' Graceland, hosted by Priscilla Presley, that originally aired on Showtime. The new Raycom Entertainment division was led by Peter G. Lenz, who had previously run The Television Program Source.[7]
Unlike other sports syndicators, Raycom controlled nearly all advertising for its broadcasts, but it paid stations for airtime. While this was a risky strategy at first, Raycom reaped a huge windfall because ACC games frequently garnered high ratings. The ACC's regional territory included several fast-growing markets such as Charlotte, the Piedmont Triad, the Triangle, Hampton Roads, Richmond, Baltimore and Washington, D.C.
Raycom Media
In 1994, Raycom Sports was sold to Ellis Communications but remained autonomous, with its own headquarters in Charlotte.[8] Dee Ray left in 1994 while Rick Ray left in 1995.[8] When an investment group led by Retirement Systems of Alabama bought Ellis in 1996,[8] the new owners elected to preserve the Raycom brand, renaming the entire broadcast group Raycom Media.[1]
En 1994, Raycom organizó por primera vez un evento de baloncesto universitario de pretemporada conocido como el Great Eight, televisado por ESPN, que tenía como objetivo presentar dos noches de dobles partidos entre los finalistas regionales del torneo de la NCAA de la temporada anterior (con el equipo mejor clasificado eliminado antes de las finales regionales sirviendo como reserva si un equipo rechazaba una invitación). [ 8 ] La edición inaugural contó con Boston College, Duke, Florida, Michigan, Missouri, Purdue, Villanova y UConn (que reemplazó a Arkansas como reserva). [ 9 ] En 1996, el evento se trasladó al United Center bajo un contrato de cinco años. [ 10 ] [ 11 ] [ 12 ]
En agosto de 1997, Raycom perdió los derechos de venta de publicidad de fútbol americano universitario de Pac-10 y Big 12 a manos de Fox Sports Networks . Varios ejecutivos también abandonaron la empresa, incluido Steedman. [ 8 ]
En 2002, Raycom fundó el Continental Tire Bowl en Charlotte. Continúa organizando el juego, que más tarde cambió su nombre a Meineke Car Care Bowl hasta 2011, cuando se convirtió en el Belk Bowl . [ 13 ]
A partir de 2004, la asociación Raycom/JP tomó el control de la producción de los partidos de fútbol americano de la ACC transmitidos por sindicación; Jefferson-Pilot había producido los partidos de fútbol americano de la ACC en solitario desde septiembre de 1984. En 2007, Raycom comenzó a transmitir el torneo de baloncesto masculino de la ACC en alta definición y transmitió cuatro partidos de la temporada regular masculina de la ACC en HD en 2008. En 2006, de acuerdo con la adquisición de Jefferson-Pilot por parte de Lincoln National Corporation , Jefferson-Pilot Communications pasó a llamarse Lincoln Financial Media , y la empresa conjunta pasó a llamarse Raycom/LF Sports.
El 12 de noviembre de 2007, Raycom Media anunció su intención de adquirir algunas de las propiedades de transmisión televisiva de Lincoln Financial Media, incluyendo tres estaciones de televisión, además de Lincoln Financial Sports, por 583 millones de dólares. [ 14 ] Lincoln Financial Sports se fusionó con Raycom Sports más tarde ese año, otorgándole el control total sobre los derechos de baloncesto y fútbol americano tanto de la ACC como de la SEC. [ 15 ]
En 2008, Raycom perdió sus derechos de la SEC a manos de ESPN , que llegó a un acuerdo de 15 años para convertirse en su principal titular de derechos de medios junto con CBS . ESPN continuó proporcionando un paquete sindicado de juegos de manera similar a como lo hacía Raycom, producido a través de su propia división de sindicación bajo la marca en antena SEC Network hasta el lanzamiento de una cadena de cable de la SEC con el mismo nombre en 2014. [ 16 ] [ 17 ] [ 18 ] [ 19 ]
En 2010, ESPN también adquirió los derechos de fútbol americano y baloncesto de la ACC, reemplazando a Raycom. En una conversación entre el comisionado de la ACC, John Swofford, y el presidente de ESPN , John Skipper , Swofford reconoció la larga relación de Raycom con la conferencia y solicitó que continuara involucrada de alguna manera. ESPN finalmente negoció un acuerdo de sublicencia con Raycom que le permitiría continuar produciendo un paquete sindicado de transmisiones de fútbol americano y baloncesto de la ACC (que, como condición del acuerdo, fueron renombradas bajo el nuevo nombre en antena de ACC Network en 2010). Además, Raycom se hizo responsable de las operaciones de medios digitales y ventas de patrocinio de la ACC. [ 4 ]
Además del componente de sindicación del acuerdo de 2010, Raycom negoció un acuerdo para otro paquete de contenido de fútbol americano y baloncesto de la ACC que se denominó ACC en Redes Deportivas Regionales (ACC RSN). [ 20 ] Las transmisiones de ACC RSN fueron producidas por el personal de producción de Raycom Sports como transmisiones de Fox College Football desde los estudios de la cadena principal Fox Sports South y distribuidas a través de las cadenas deportivas por cable de Fox y otras, principalmente en todo el este de los Estados Unidos. [ 21 ] Wes Durham fue la voz principal de las narraciones de los paquetes de RSN de fútbol americano y baloncesto desde 2013 hasta 2019. [ 22 ]
En 2012, Raycom Media adquirió Tupelo-Honey, productora de programación deportiva y de entretenimiento. Tres años después, también adquirió WebStream Sports, productora de programación deportiva con sede en Indianápolis. A finales de 2016, las empresas se fusionaron para formar la filial Tupelo Raycom. [ 23 ] [ 24 ] [ 25 ]
Haines se retiró como presidente a finales de 2015. [ 3 ] Hunter Nickell, un ex ejecutivo de Speed Channel, reemplazó a Haines como director ejecutivo en mayo de 2016. [ 1 ]
In January 2018, Raycom Sports announced a partnership with Blizzard Entertainment to produce a weekly television program chronicling Heroes of the Dorm—the official collegiate tournament of its video game Heroes of the Storm.[26]
End of ACC syndication
On July 21, 2016, ESPN announced a 20-year extension of its contract with the ACC and the launch of an ACC Network cable channel in 2019. ESPN also acquired the secondary ACC rights previously held by Raycom.[27][28][29] However, Raycom Sports was to continue to serve as the ACC's RSN and digital partner, and would be subcontracted by ESPN to produce event coverage for the new ACC Network.[30] During the 2018–19 academic year, the ACC Network branding was reverted to Raycom Sports to avoid confusion with the ESPN-run ACC Network.[31] Raycom's final syndicated ACC telecast was the 2019 ACC men's basketball tournament final.[32]
Purchase by Gray Television
On June 25, 2018, Albany, Georgia-based media group Gray Television announced its purchase of Raycom Media (Raycom Sports' parent) for $3.65 billion. The FCC approved the sale on December 20, 2018, and it was completed on January 2, 2019, making Raycom Sports a wholly owned subsidiary of Gray.[33][34][35]
In July 2021, Raycom launched the streaming-only Origin Sports Network, which rebroadcasts games featuring famous athletes. The network also airs some original programming.[36]
On July 13, 2023, after Bally Sports relinquished its rights to its ACC package, The CW announced that it would acquire the package beginning that season under a four-year deal, with Raycom producing the games for CW Sports.[37][38]
In collaboration with Dome Productions, Raycom Sports is handling production of home games for U.S.-based teams in the Professional Women's Hockey League.[39]
Raycom Sports has been involved in Gray's increasing pushes into regional broadcasting of professional sports; in the 2024–25 season, Gray became the regional broadcaster for the NBA's New Orleans Pelicans, with Raycom Sports handling production for the broadcasts.[40] In 2025, Gray and Raycom Sports began a relationship with the Atlanta Braves of Major League Baseball, initially providing production for a package of spring training games on a network of Gray Media stations in the team's market, and airing a regular season package produced by FanDuel Sports Network South. When FanDuel Sports Network pulled out of its agreements with MLB teams as part of a wind-down of operations, Raycom would be brought on by the Braves as the production partner for its new television operation BravesVision beginning in the 2026 season.[41]
Personalities
College basketball
- Mike Gminski analyst (2003–2019)
- Dan Bonner analyst (1983–2019)
- Tim Brando play-by-play (1990–2019)
- Steve Martin play-by-play (1991–2019)
College football
- Dave Archer analyst (2010–2019)
- Tommy Bowden analyst (2011–2019)
- Tim Brant play-by-play (2008–2016)
- Steve Martin play-by-play (1991–2019)
College baseball
- Tommy Hutton analyst (2012–2019)
Awards
Midsouth Regional Emmy Awards
Raycom Sports' production department won 34 Midsouth Regional Emmy Awards between 2009 and 2020. The company earned a total of 73 nominations in that span. Winning streaks include six straight wins in "Sports Segment" (2014–19), seven wins in "Sports/Live Event" in an eight-year span and five wins in "Sports Program" in a six-year span. [42]
Midsouth Emmy Award Wins
2009 (23rd Annual Awards)
Source:[42]
- Sports Program/Series – "Football Saturdays in the South" (Rob Reichley, Alex Farmartino, Dave Barringer, Jeremy Williams, Lance Stewart, & Beverly Rumley)
- Sports Segment – "Skipper" (Alex Farmartino)
- Editor/Short Form – "ACC football open featuring Chris Daughtry" (Dave Barringer)
- Photography/Short Form – "ACC football open featuring Chris Daughtry" (Dave Barringer & Jeremy Williams)
2010 (24th Annual Awards)
Source:[42]
- Sports Program/Series – "Football Saturdays in the South" (Rob Reichley, Alex Farmartino, Dave Barringer, Jeremy Williams, Lance Stewart & Beverly Rumley)
- Sports Segment – "Cameron Crazies" (Jeremy Williams)
- Editor/Short Form – "SEC football open featuring Rascal Flatts" (Dave Barringer. Jeremy Williams, Chris Stevens)
- Director/Short Form – "SEC football open featuring Rascal Flatts" (Dave Barringer)
2011 (25th Annual Awards)
- Magazine Special – "ACC Road Trip" (Tommy Kane, Alex Farmartino, Jeremy Williams, Dave Barringer)[42]
2012 (26th Annual Awards)
Source:[42]
- Sports Program/Series – "Football Saturdays in the South" (Rob Reichley, Alex Farmartino, Dave Barringer, Jeremy Williams)
- Sports Segment – "Big Dawg" (Alex Farmartino)
- Magazine Special – "ACC Road Trip" (Tommy Kane, Alex Farmartino, Jeremy Williams)
2013 (27th Annual Awards)
Source:[42]
- Sports Program/Series – "Football Saturdays in the South" (Rob Reichley, Alex Farmartino, Dave Barringer, Jeremy Williams & Chris Duzan)
- Sports Live Event Game – "ACC Basketball: Duke vs North Carolina" (Rob Reichley, Billy McCoy)
2014 (28th Annual Awards)
Source:[42]
- Sports Program/Series – "Football Saturdays in the South" (Rob Reichley, Alex Farmartino, Dave Barringer, Jeremy Williams, Chris Duzan, Maxwell Brooke & Richard Brooke)
- Sports Live Event Game – "ACC Football: NC State vs North Carolina" (Rob Reichley, Roy Alfers)
- Sports Segment – "Rodney Rogers: The Durham Bull" (Jeremy Williams, Rob Reichley, Maxwell Brooke)
2015 (29th Annual Awards)
Source:[42][43]
- Sports Live Event Game – "ACC Basketball: NC State vs North Carolina" (Dave Barringer, Billy McCoy)
- Documentary/Topical – "Head Impact Research in the ACC" (Alex Farmartino)
- Sports Segment – "Toomer's Corner: The Final Roll" (Richard Brooke)
- Sports Promo Spot – "Duke/North Carolina: Making of a Masterpiece" (Jeremy Williams, Boris Rogers, Josh Hairston, Richard Brooke)
2016 (30th Annual Awards)
Source:[42]
- Documentary/Historical – "Charles Scott" (Jeremy Williams, Rob Reichley, David Daly, Maxwell Brooke, Richard Brooke)
- Sports Segment – "Brian Stann" (Dave Barringer)
- Sports Promo Spot – "Numbers of a Rivalry: Duke/North Carolina 2015 Tease" (Richard Brooke & Maxwell Brooke)
2017 (31st Annual Awards)
Source:[42]
- Sports Live Event Game – "2016 ACC Tournament Championship" (Rob Reichley, Alex Farmartino, Dave Barringer, Billy McCoy, Jeremy Williams, Chris Duzan, Jonathan Robbins, Josh Vinson)
- Documentary/Historical – "The Red Bandanna" (Alex Farmartino, Chris Duzan, Maxwell Brooke)
- Sports Segment – "Ever Faithful: The Resurrection of UAB Football" (Richard Brooke, Maxwell Brooke, Timothy Alexander, Jordan Smith, Kortney Cowart, Michael Shikany)
2018 (32nd Annual Awards)
Source:[44]
- Sports Live Event Game – "2017 ACC Tournament Championship" (Rob Reichley, Lonnie Dale, Alex Farmartino, Dave Barringer, Jeremy Williams, Jonathan Robbins, Josh Vinson)
- Sports Segment – "James Conner – Conner Strong" (Alex Farmartino)
2019 (33rd Annual Awards)
Source:[45]
- Sports Live Event Game – "2018 ACC Tournament Championship" (Rob Reichley, Alex Farmartino, Dave Barringer, Jonathan Robbins. Josh Vinson, Jordan Smith)
- Documentary/Topical – "Ramah" (Alex Farmartino, Maxwell Brooke, Josh Vinson, Jonathan Robbins)
- Sports Segment – "Rory Coleman" (Josh Vinson)
2020 (34th Annual Awards)
Source:[46]
- Sports Live Event Game – "2019 ACC Tournament" (Rob Reichley, Alex Farmartino, Lonnie Dale, Billy McCoy, Maxwell Brooke, Jordan Smith, Stone Hill)
- Sports Promo Spot – "Battle of the Blues" (Jordan Smith, Richard Brooke & Maxwell Brooke)
Other programming
Raycom was to have produced Team Racing Auto Circuit auto racing for ESPN in 2003; however, the league folded before ever staging any events.
In addition to college sports, Raycom has also produced preseason games for various National Football League teams. Through either Raycom Sports or Tupelo Raycom, it has produced games for the Carolina Panthers, New York Giants (since 2010), New Orleans Saints (since 2015: team flagship WVUE was owned by a group led by Saints owner Tom Benson and operated by Raycom, and was subsequently acquired by Raycom outright) and the Atlanta Falcons (since 2017).[47][48]
Current taped programming
- Havoline Football Saturdays in the South
- Kings of the Court
References
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External links
- Official website
- Raycom Sports on Twitter
- 1979 establishments in North Carolina
- American companies established in 1979
- Mass media companies established in 1979
- College sports television syndicators
- Gray Media
- Companies based in Charlotte, North Carolina
- 2019 mergers and acquisitions
- Television production companies based in North Carolina
- Entertainment companies established in 1979