MLMA (acronym for Me Love Me A Lot) is a pseudonymous South Korean-born artist, rapper, and fashion designer. She is known for surreal, sometimes grotesque imagery in a variety of artistic media.
Career
MLMA began her artistic career after quitting a design job with MIXXMIX in 2014.[2] Her initial plans were to develop an independent line of socks, owing to a belief that most fashionable socks were either of poor quality or poor design.[2] She began to distribute many of her artistic creations via Instagram, often using simple art supplies sourced from dollar stores.[3] In 2017, MLMA went viral on Instagram after starting the "wavy brows" trend, a style imitated by Instagram influencers and a Snapchat filter.[4]
In music, MLMA is known for songs which, "while rooted in hip-hop, borrow heavily from K-pop and electronic music."[5] Her October 2018 single "Sweetie" was reviewed positively by Paper magazine as "brimming over with disaffected nonchalance ... in a laconic, half-rapped tone."[5] In May 2020, MLMA released a new single, "You Can't Kill Me I'm Alive."[6] She has been described as being part of the SoundCloud rap movement.[6]
MLMA es diseñadora principal de la marca coreana de ropa urbana Skoot (a veces estilizada como SKØØT ), de la cual también es cofundadora. [ 3 ] [ 7 ] Su participación con Skoot comenzó después de llamar la atención en una exposición de arte individual en Toronto , Canadá . [ 1 ] Muchas imágenes promocionales para la marca fueron tomadas en fiestas en casas, con la ropa modelada por amigos personales de MLMA. [ 2 ] El estilo a veces excéntrico de Skoot presenta obras de arte originales de MLMA junto con imágenes fuertemente inspiradas en el anime , haciendo referencia a franquicias prominentes como Neon Genesis Evangelion . [ 7 ] Billie Eilish fue una de las primeras en apoyar la marca, usando ropa de Skoot en su video musical para la canción " Therefore I Am " y también durante su actuación en los American Music Awards de 2020 . [ 7 ] Desde entonces, entre los artistas y grupos que han usado Skoot se incluyen Rico Nasty , BTS , Rosalía , Blackpink , Grimes y Jackson Wang . [ 7 ]
MLMA ha aparecido en eventos de alta costura , a menudo con un estilo absurdo o extravagante. Desfiló en un show en la Semana de la Moda de París 2018 sosteniendo una réplica de su propia cabeza. [ 8 ] En 2020, MLMA fue la imagen pública de la campaña "KFC Crocs", una colaboración promocional entre KFC y Crocs . MLMA apareció en un comercial promocionando los zapatos y modeló personalmente una versión con plataforma de los KFC Crocs en la Semana de la Moda de Nueva York . [ 9 ] Los zapatos se distribuyeron a celebridades como Kim Kardashian antes de estar disponibles para la venta al público en general. [ 10 ]
Vida personal
MLMA se crió en un barrio obrero de Seúl , Corea del Sur . [ 8 ] Pasa aproximadamente la mitad de su tiempo en Canadá , donde tiene familia. [ 4 ]
En agosto de 2020, MLMA publicó varias fotografías de Post Malone en su cuenta de Instagram, lo que provocó que los medios de comunicación de hip-hop especularan sobre la posibilidad de una relación sentimental entre ambos. [ 11 ]
Referencias
- 12Jackson, Jhoni (March 29, 2018). "Meet MLMA: The Viral Korean Artist Using Instagram to Disrupt". Paper. Retrieved January 17, 2021.
- 123Ponzer, Paula (March 4, 2017). "Members Only: A Chat With Skoot Apparel's MLMA". mutzine. Retrieved January 17, 2021.
- 12Kim, Monica (February 27, 2018). "Meet the Risk-Taking Korean Artist Behind the Viral Wavy Brow". Vogue. Retrieved January 17, 2021.
- 12Weinstock, Tish (May 16, 2018). "this instagram artist is using her body to distort our perceptions of beauty". i-D. Vice Media. Retrieved January 17, 2021.
- 12Michael, Michael Love (October 23, 2018). "MLMA Is Not Your 'Sweetie'". Paper. Retrieved January 17, 2021.
- 12Runnells, Riley (May 22, 2020). "MLMA's New Single Is 'Crazy and Chaotic,' Just Like Her". Paper. Retrieved January 17, 2021.
- 1234Allaire, Christian (December 9, 2020). "Billie Eilish (And Other Stylish Artists) Love This Anime-Inspired Streetwear Brand". Vogue. Retrieved January 17, 2021.
- 12Goldfine, Jael (February 12, 2020). "MLMA Serves Up Cursed Fashion in Crispy Crocs". Paper. Retrieved January 17, 2021.
- ↑Wida, Erica Chayes (July 27, 2020). "Crocs just released KFC clogs – and they actually smell like chicken". Today. Retrieved January 17, 2021.
- ↑Zhang, Jenny G. (July 23, 2020). "Feast Your Eyes on the Chicken-Scented KFC x Crocs Collaboration". Eater. Retrieved January 17, 2021.
- ↑Dare, Angie (August 13, 2020). "Post Malone and Korean Rapper MLMA Have Pretty Much Confirmed They're Officially Dating". SOHH. Archived from the original on January 22, 2021. Retrieved January 17, 2021.
External links
- Instagram profile
- Living people
- South Korean women fashion designers
- Canadian women fashion designers
- Canadian fashion designers
- 21st-century Canadian rappers
- Canadian women rappers
- South Korean women rappers
- Canadian women artists
- South Korean women artists
- Pseudonymous artists
- 21st-century women rappers
- 21st-century South Korean rappers